If you have marketing responsibility, chances are you are overwhelmed.
As marketers you must think strategically. And fill the funnel. And meet the day-to-day needs of your team. And deftly handle emergencies.
It’s easy to throw strategic thinking aside and bend to the tyranny of the urgent. Often our day ends and we aren’t sure that we actually accomplished anything meaningful. And our to-do list gets longer. We struggle under the weight of it all.
I have good news. You can take control by letting go. And by letting go, you can be free to thrive.
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